5 Short-Form Content Ideas For Businesses
The implementation of short-form video content into any business’s social media marketing strategy is becoming ever more critical by the minute. Chances are at some point you’ve come into contact with short-form video content, and may be thinking to yourself that their may be an opportunity for your business to capitalize on this fairly new style of content to attract your target audience. Either that or you may be thinking to yourself, “I am certainly not dancing on video to drum up new business.” Whatever your pre-conceived notion is on short-form video we are here to tell you that it most certainly can be incorporated into your businesses content strategy, and you certainly don’t have to dance……. that is unless that’s your thing, and in that case dance away. In this blog post we will be covering 5 short-form content ideas that you can implement into your business today to start taking advantage of an exponentially growing opportunity to capture the attention at scale.
Behind The Scenes (BTS)
Record and post behind the scenes footage of your business. Who’s on the team, what processes go into the delivery of your product/service, etc.
Showcase Products/Services
Create short video content that showcases the features of your products or services that potential customers/clients would be interested in.
Client Testimonials
Ask your clients to record a short video testimonial, post a video montage of reviews you have online from customers, or record individual videos reading client reviews aloud and thanking them for their feedback.
Educate Your Audience
Take the time to educate your audience on topics related to your business. Generate rapport and establish yourself as an expert in your industry.
Q&A
Collect some of the top questions from your customers/clients/audience and answer these questions in a short video.
