Social Media Advertising
Service Overview
Spend Your Advertising Budget Wisely
Social media advertising is currently the most cost effective form of advertising globally today. Currently, on average it costs approximately $2.90 per 1,000 impressions. This is astounding considering the extensively higher costs of TV advertisements and even physical marketing options such as billboards.
Target Your Ideal Audience
Social media advertising unlike other forms of advertising (TV, radio, billboards, etc.) allow you to target your ideal demographic. Our experienced social media advertisement managers will be able to utilize your marketing ad spend to target the exact people who have are most likely to have an interest in purchasing your products and services. Targeted advertisements will also play a profound role in accelerating all of the goals of social media management as well (brand awareness, building an engaged community, and increasing sales).
Accelerate Your Social Media Efforts
Our social media advertising services allow you to take your social media efforts to new levels. By adding on our social media advertising service to your social media management service you are accelerating all of our efforts and enabling us to target your precise audience at much greater numbers. This will lead to more followers, more engagement, and more sales.
Our Social Media Advertising Process
Step 1: Assign one of our social media account managers to your account
You will be assigned a social media account manager. Your account manager will be your primary contact within our company. Your account manager will take the necessary time to get to know you and your business and formulate a plan of action for your advertising efforts and execute on the agreed upon advertisements. You will be able to contact your account manager on a daily basis via email or by reaching out to them and scheduling a time to communicate over the phone or video call.
Step 2: Ad account setup
Your assigned advertising account manager will get on a phone/video call with you, or meet with you in person in order to setup all of the necessary social media ad accounts with you. They will walk you through the entire setup process every step of the way.
Step 3: Formulate a campaign
As soon as all of your ad account shave been setup, your delegated social media ad account manager will then take the necessary time to go over your ideas, objectives, and goals for your social media ad campaign. Our social media ad account managers are specialists in social media marketing and social media advertising in particular, and will be able to assist you with the entire design process for your campaign, being sure to align your campaign directly with any goals that you have.
Step 4: Getting everything we need from you
Your ad account manager will tell you exactly what he needs from you as far as content (photo/video) for the ads, we will take care of writing the ad copy on your behalf. As soon as we have the content and all of the information we need from you your account manager will immediately begin designing your ad campaign. Once they have created your campaign (usually within 12 hours of having everything they need) they will start running your campaign on start date and time specified by the business owner.
Step 5: Monitor and optimize advertisements
Once your campaign is live and running your assigned ad account manager will keep close track of key metrics to make sure to optimize your campaign in order to maximize your (ROI) return on investment.
Step 6: Reporting and communication
Your ad account manager will keep track of key metrics which we will cover below in more depth, and regularly report these metrics to you.
Key Ad Performance Metrics
CTR (Click Through Rate)
The rate at which users who see your ad are actually clicking the button leading them to your selected URL (website, landing page, product page, service page, etc.)
CPC (Cost Per Click)
The average amount you are paying per link click.
CPP (Cost Per Purchase)
The average cost per purchase of your product or service.
ROAS (Return On Ad Spend)
How much you earned from running your ad campaign vs. how much you spent on the ad campaign. In short, your return on investment from your ad campaign.
Why Our Social Media Advertising Service?
Easily Paired Service
Our social media advertising services are very well paired with our other services such as social media management.
Advertising Experts
Blades Marketing gives you access to their expert knowledge, experience, and execution for social media advertising.
Get More For Your Money
Social media advertising is currently the most cost effective form of advertising globally today.
Free Consultation Call
Book a FREE 1 on 1 consultation call with one of our digital marketing experts to get actionable tips and strategies to help your business attract more customers online.